Thursday 19 November 2009

No News is Good News- Message and delivery

This project was following on from the last No News is Good News Message and Interpretation, from that project we had to produce a mail shot which was to be distributed to an appropriate list of recipients. From the mailing list we had to send 1 final resolution through the post to the college. We had to keep the resolution within the constraints of the envelope that was provided to us (16x11.5cm). Again we were given the constraint of only using 2 colours and stock.

The idea behind my final solution was to inform and question my target audience, the fans/supporters about the use of more technology to be used in football. My design includes a simple closed question on the front of the envelope which the recipients answer and send back. I have kept the design of the envelope simple and so that the recipient can send there question back. The envelope is reversible with the return address on the inside, I have also included a set of instructions on the back of the envelope to make it clear for the recipient. I have included a small leaflet within the envelope, which gives some information of what the envelope is aimed at doing and supporting imagery to go along with it.

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